Brand LA partnered with the International Business Accelerator (IBA) to support the Chilean Ministry of Foreign Affairs in hosting a delegation of Chilean tech startups in Los Angeles. The event focused on equipping these companies with essential knowledge and strategic insights for successful market entry and business growth in Southern California.
Brand LA delivered strategic and culturally relevant knowledge in both English and Spanish, ensuring the guidance was tailored to the needs of international businesses and resonated with their unique challenges.
With a vast network of local business and community leaders, Brand LA helped connect foreign companies with influential figures in Los Angeles’ business ecosystem, fostering relationships that promoted long-term success.
These connections provided access to key resources, potential partnerships, and collaboration opportunities across sectors.
The event, held in Playa Vista, equipped the delegation with key insights on navigating Los Angeles' competitive business ecosystem.
Brand LA provided strategic recommendations on various areas, including ways to leverage the economic impact of major sports and entertainment events—like the 2026 FIFA World Cup, the 2027 Super Bowl LXI, and the 2028 Olympics and Super Bowl—for sponsorship opportunities and increased visibility.
ProChile Delegation:
ACOT Systems specializes in environmental protection technologies with a focus on early wildfire detection using advanced surveillance cameras and AI. Their primary clients include government agencies, forestry departments, and private entities involved in forest management.
REITE offers autonomous retail solutions powered by AI, including self-service micro markets and smart refrigeration units, enhancing operational efficiency for retailers and convenience stores.
Vmove provides innovative transportation solutions, focusing on car-sharing platforms and vehicle rentals. Their services target urban commuters and businesses needing short-term, flexible mobility options.
Drovid specializes in drone technology and aerial data analytics, serving industries like agriculture, construction, and energy. They provide solutions for aerial surveying, mapping, and inspections.
Innervycs focuses on data analytics and business intelligence solutions, helping businesses optimize their operations through data-driven insights, particularly in the manufacturing and logistics sectors.
The delegation also learned about LA's leadership in emerging industries like clean energy, autonomous transportation, and virtual/augmented reality, and how they could align their business offerings with these trends to remain competitive. Brand LA guided the companies on capitalizing on LA’s position as a global trade hub by leveraging cross-border relationships and e-commerce for expansion into the U.S. market.
Brand LA’s Foreign Direct Investment (FDI) program was highlighted as a key part of its mission, offering foreign companies critical marketing infrastructure and localized strategies for entering the Southern California and U.S. markets. Through this program, Brand LA provided services such as market research, branding, community engagement, and digital marketing strategies, all designed to help foreign companies establish a foothold in one of the most competitive markets in the world.
In addition, Brand LA provided industry-specific advice on tailored regulatory compliance, helping the companies navigate California’s stringent regulatory environment, including data privacy and environmental standards.
Alongside the strategic knowledge-sharing, Brand LA facilitated networking opportunities and matchmaking sessions with local executives, allowing Chilean startups to form strategic partnerships and collaborations with the Los Angeles business community.
"We are always thrilled to support our partners in fostering economic growth and market expansion," said Ivy Arias, Founder and CMO of Brand LA. "Spending time with the Chilean delegation offered valuable insights into the unique support that tech startups need to thrive in LA's competitive landscape."
Brand LA is committed to fostering international business expansion through its programs, aiming to create long-lasting partnerships and support diverse founders in SoCal.
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